AXM launches Agile Mix Modeling™! See our video and read the press release.
We are an independent, female-founded media and analytics powerhouse agency reshaping the game.
What we offer:
We don’t believe in cookie cutter plans. That’s why we develop custom-made strategies with seamless activation to create the kind of impact that achieves both short and long term goals.
We turn complex data into clear stories that fuel better decisions. Our proprietary measurement solutions and 360° dashboards deliver powerful insights — from Brand Lift to ROI — across channels, partners, and strategies. And with Agile Mix Modeling™, we provide real-time guidance on what’s working, what’s not, and where to reinvest.
You know what’s refreshing? Actually reaching the right audience. By creating bespoke strategies based on media consumption, audience attributes, and customer journeys, we identify the best audience and segmentation opportunities for you.
We make your budget stretch further, even in this economy. Optimize your media dollars with us by efficiently allocating your resources and maximizing brand impact. Put simply, we avoid overspending on familiar audiences and underspending on attracting new ones.
Our Agile Mix Modeling™ platform analyzes your data in real time, sees where and when performance is slowing, and reroutes your budget toward growth.
AMM gets to the heart of what’s delivering ROI, similar to media mix modeling. Using data integration and machine learning, it’s better suited for today’s fast-paced, agile business environment.
Discover exactly what’s driving business growth. From positive brand association to increased awareness to campaign effectiveness, brand health metrics allow you to measure how driving shifts in attitudinal and behavioral metrics impact your brand’s performance.
A quick look at our name and its meaning.
The art of human touch
The X, our multiplier
The power of technology
Ars X Machina (AXM), meaning Art from Machines.
Art represents the human ingenuity and maverick spirit of our people, who utilize the latest technology and AI to engineer innovative media solutions.
We’re an experienced team of innovators and tech-obsessed strategists with the energy, passion and unrivaled expertise to drive brand growth.
Let’s collaborate.